Meeting the Globalisation Challenge: Smart and Innovative SMEs in a Globally Competitive Environment

Bernice A Kotey; Tim Mazzarol; Delwyn Clark; Dennis Foley; Tui McKeown

Meeting the Globalisation Challenge: Smart and Innovative SMEs in a Globally Competitive Environment

Bernice A Kotey (Editor)
, Tim Mazzarol (Editor)
, Delwyn Clark (Editor)
, Dennis Foley (Editor)
, Tui McKeown (Editor)

Accounting & Finance

Research output: Book/Report › Book › Edited

Abstract

'Meeting the Globalisation Challenge: Smart and Innovative SMEs in a Globally Competitive Environment' is the first of a series of annual publications from the Small Enterprise Association of Australia and New Zealand (SEAANZ) targeted at those with an interest in the small to medium enterprise (SME) sector. SEAANZ has launched this work in order to provide a more accessible source of information for readers than is possible with traditional academic journals. This book brings together authors who represent a cross-section of the 'four pillars' that comprise the SEAANZ community - academic researchers, educators, public policy specialists and practitioners from the small business sector.

Original language	English
Place of Publication	Prahran, Australia
Publisher	Tilde University Press
Number of pages	268
Edition	1
ISBN (Print)	9780734621214, 9780734611925
Publication status	Published - 2014

Publication series

Name	SEAANZ Research Book Series

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

SDG 8 Decent Work and Economic Growth
SDG 9 Industry, Innovation, and Infrastructure

Keywords

Marketing Management (incl Strategy and Customer Relations)
Small Business Management
Entrepreneurship

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https://hdl.handle.net/1959.11/17865

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Cite this

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title = "Meeting the Globalisation Challenge: Smart and Innovative SMEs in a Globally Competitive Environment",

abstract = "'Meeting the Globalisation Challenge: Smart and Innovative SMEs in a Globally Competitive Environment' is the first of a series of annual publications from the Small Enterprise Association of Australia and New Zealand (SEAANZ) targeted at those with an interest in the small to medium enterprise (SME) sector. SEAANZ has launched this work in order to provide a more accessible source of information for readers than is possible with traditional academic journals. This book brings together authors who represent a cross-section of the 'four pillars' that comprise the SEAANZ community - academic researchers, educators, public policy specialists and practitioners from the small business sector.",

keywords = "Marketing Management (incl Strategy and Customer Relations), Small Business Management, Entrepreneurship",

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A2 - Foley, Dennis

A2 - McKeown, Tui

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AB - 'Meeting the Globalisation Challenge: Smart and Innovative SMEs in a Globally Competitive Environment' is the first of a series of annual publications from the Small Enterprise Association of Australia and New Zealand (SEAANZ) targeted at those with an interest in the small to medium enterprise (SME) sector. SEAANZ has launched this work in order to provide a more accessible source of information for readers than is possible with traditional academic journals. This book brings together authors who represent a cross-section of the 'four pillars' that comprise the SEAANZ community - academic researchers, educators, public policy specialists and practitioners from the small business sector.

KW - Marketing Management (incl Strategy and Customer Relations)

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KW - Entrepreneurship

UR - http://trove.nla.gov.au/version/209033143

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BT - Meeting the Globalisation Challenge

PB - Tilde University Press

CY - Prahran, Australia

ER -

Meeting the Globalisation Challenge: Smart and Innovative SMEs in a Globally Competitive Environment

Abstract

Publication series

UN SDGs

Keywords

Access to Document

Handle.net

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Cite this